Improving the effectiveness of climate communications

Intelligence

Audience Insights: Using football to talk about climate issues

Credit: Ronny Sison

With the Premier League about to kick off again soon for another season, this post provides actionable advice on how to create engaging, interest-led climate comms, which centre around football.

Included:

Whats going on? What is happening in the football and climate conversation and who's made the most of the opportunity?
How can we embrace the opportunity? Using football to create engaging climate comms for our audience

This was originally published in January 2022 and was last updated in July 2022.

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