Climate misinformation in the UK often attacks climate policy or climate action. But science denial is still prolific online and offline - and Persuadables are engaging with it.
Many Persuadables already hold sceptical views about climate change, so what can we do?
In this newsletter we will cover:
- What's going on? What is the 'World Climate Declaration'? Does climate denial content like this get through to the Persuadables?
- Who's involved? How likely are Persuadables to believe climate denial?
- How to get ahead. How can we best tackle climate denial narratives before and after Persuadables see them?